HomeVestors of America / We Buy Ugly Houses

HomeVestors of America® is now comprised of more than 980 franchises spanning 144 markets, and is growing every day. Our Franchisees buy houses at deep discounts from motivated sellers who respond to our nation advertising campaign centered around our brand "We Buy Ugly Houses". The Franchisees spend collectively over $50 million a year in direct mail, internet, billboard and other outdoor, and TV advertising that generates over 25,000 leads per month from motivated sellers. HomeVestors combined advertising efforts allows the Franchisees to take advantage of buying power and market share dominance to get a bigger return on their ad spends than they ever could on their own. Our Franchisees receive the leads, set appointments and meet with the sellers for make offers on their houses. Franchisees purchase and rehab these homes with 100% financing provided by HomeVestors. The houses are then sold as-is to other investors, or rehabbed and either sold to homeowners or kept by the Franchisees as rental properties. Our Franchisees generate considerable wealth holding rentals. Local support Franchisees are directly involved in helping new Franchisees learn how to conduct appointments with sellers, negotiate the contracts for the houses and determine appropriate exit strategies. The HomeVestors business model is built on a foundation of responsible business practices and high ethical standards, which our franchisees embody. Rather than competing, our franchisees act as mentors to one another, sharing vendors and advice. All of our independently owned and operated franchisees are supported centrally with mass advertising support from our nationally recognized “We Buy Ugly Houses®” brand, proprietary home evaluation and content management software, deep knowledge of the industry, and financial resources.

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